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Need
visibility exhibiting at trade show, new product launch, events
or sending gifts to customers? Using Promotional Giveaways is
the answer to target a variety of audiences. Promotional
Items can have an influence that will make an instant impact
with your customers.
Repeat Business
It is now proven that new customers who receive promotional
products, on average return sooner and more frequently and
spend more money than new customers who for example receive coupons.
The inclusion of a Promotional Item to a mail promotion increases
the response by 50% and the use of Promotional Products as an
incentive to respond generates four times as many responses as
a typical traditional sales letter alone.
Use of Promotional Items and Business Gifts
Promotional products and gifts can be used in a wide variety of
areas including; Trade Shows, Conferences, Exhibitions, Anniversaries,
Marketing Campaigns, Brand Awarenes, Staff Incentives, Customer
Loyalty Programmes, Customer Gifts.
Building Goodwill
Promotional Items are a great way to foster customer goodwill
towards a company and its salespeople. Customers who receive promotional
items are more likely to provide leads than those who do not.
Sales people who give business
gifts to their customers receive more referrals than sales
people who do not use promotional products. Promotional Products
used as gifts are usually well received by their customers.
Employees
Employees like Awards and Incentives and promotional products
and items are a great way to motivate hard working members of
your team.
Direct Mail Campaigns
The use of promotional items in conjunction with a sales letter
can make a significant difference in direct mail response rates.
The use of business gifts can also improve a business effectiveness
in converting leads to sales appointments. We at Ideasbynet can
help you to obtain your goal with great service, a large selection
of products at unbeatable prices, and easy ordering process. No
other website offers the diverse selection of promotional items.
Promotional Items Really Work!
Promotional items have been used to build goodwill. But the promotional
medium has the most impact when it goes beyond passive use, simple
distribution, and becomes active. Promotional products should
be created and distributed as part of a structured promotion that
sets objectives, targets specific audiences, creates a theme and
encourages audience response or facilitates sales force follow-ups.
Evidence shows that promotional products work! A recent study
by Gould/Pace University in New York indicated that inclusion
of a promotional product in a direct mail solicitation generates
a greater response. Additionally, dollar purchases from resulting
sales are as much as 321% greater than those purchased by direct
mail alone! Other research shows that 39% of all persons receiving
promotional products could recall the name of the advertiser as
long as six months after receiving the adcentive. Moreover, retention
of the promotional items is high. Research by A.C. Nielsen C 0.
found that almost 1/3 of all respondents still use an ad specialty
one year after receiving it.
Another recent study, sponsored by Specialty Advertising Association
International, revealed that nearly 2/3 of the business travellers
at Chicago's O'Hare International Airport had at least one adcentive
in their possession. More than 3/4 of those travelers could recall
the advertiser's name without looking at the article.
We
at Ideasbynet are here to help you with your promotional gift
requirements. Call us: 0870 787 5527 - Our Promotional
Staff are highly experience and will provide you with the dedicated
professional service you would expect from a major corporation.
Browse our massive online Promotional
Gift Catalogue for a diverse
selection of products all at great low prices.
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